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Saturday, October 25, 2025

78 coaches at institutions in Kalamazoo County earned $70,646 on average in 2024

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Dr. Edward Montgomery President at Western Michigan University | LinkedIn

Dr. Edward Montgomery President at Western Michigan University | LinkedIn

Kalamazoo County's 78 coaches earned an average salary of $70,646 in 2024, according to the U.S. Department of Education.

This is the fifth highest average salary per county earned by coaches at Michigan post-secondary schools during 2024.

Kalamazoo County is home to three post-secondary schools that paid coaches during 2024. Among them, Western Michigan University stood out with the highest average coaching salary of $192,063.

Male coaches of men's teams received $145,058 on average in Kalamazoo County, while female coaches in charge of women's teams earned an average of $58,923.

College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.

College athletes can now be paid directly by schools after a settlement approved in early July, which also requires the NCAA to pay $2.8 billion in back damages over 10 years to athletes who played from 2016 to the present. 

In 2022, after years of legal and legislative pressure, athletes also gained the right to profit from their names, images and likenesses through state laws and an NCAA policy change.

Kalamazoo County Institutions by Average Coach Earnings
InstitutionSalary
Western Michigan University$192,063
Kalamazoo College$50,577
Kalamazoo Valley Community College$9,038

Information in this story was obtained from the U.S. Department of Education. The source data can be found here.

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